{"title":"Women's Puraai","description":"\u003ch2\u003ePuraai Woman: sustainable sneakers, urban style\u003c\/h2\u003e\n\u003cp\u003eIn the world of \u003ca href=\"https:\/\/www.pierabbigliamento.com\/collections\/womens-shoes\"\u003ewomen’s sneakers\u003c\/a\u003e, \u003cstrong\u003ePuraai woman\u003c\/strong\u003e combines \u003cstrong\u003eclean design\u003c\/strong\u003e, retro inspiration and a strong focus on \u003cstrong\u003esustainability\u003c\/strong\u003e. The brand was created from the idea of a sneaker that could express a different way of experiencing fashion, more mindful and respectful of the environment, without giving up character and femininity.\u003c\/p\u003e\n\u003cp\u003eLines recall running and basketball shoes from the Seventies, reinterpreted in a contemporary key with balanced volumes and essential detailing. \u003cstrong\u003ePier Abbigliamento\u003c\/strong\u003e selects Puraai for those who want \u003cstrong\u003esustainable women’s sneakers\u003c\/strong\u003e that are versatile and comfortable, able to follow the rhythm of the day between city life, work and free time.\u003c\/p\u003e\n\u003ch2\u003eMaterials and workmanship\u003c\/h2\u003e\n\u003cp\u003eRaw material is at the heart of the project: \u003cstrong\u003erecycled materials\u003c\/strong\u003e, \u003cstrong\u003eorganic fabrics\u003c\/strong\u003e and ecological leathers are chosen to reduce environmental impact and promote \u003cstrong\u003emore responsible fashion\u003c\/strong\u003e. \u003cstrong\u003ePuraai sneakers\u003c\/strong\u003e are \u003cstrong\u003evegan\u003c\/strong\u003e and cruelty free, made without animal-derived components, with constructions designed to combine lightness, comfort and durability over time.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRubber outsoles\u003c\/strong\u003e, often with recycled content, provide grip and longevity, while \u003cstrong\u003ecushioned midsoles\u003c\/strong\u003e and comfortable insoles support everyday walking. Colour palettes alternate neutral tones such as \u003cstrong\u003ewhite, sand, grey and green\u003c\/strong\u003e with stronger combinations, using \u003cstrong\u003egraphic contrasts\u003c\/strong\u003e to highlight the design of the upper.\u003c\/p\u003e\n\u003ch2\u003eKey pieces\u003c\/h2\u003e\n\u003cp\u003eIn the \u003cstrong\u003ePuraai woman\u003c\/strong\u003e selection at Pier Abbigliamento you will mainly find \u003cstrong\u003elow-top sneakers\u003c\/strong\u003e with clean profiles, volumes inspired by vintage models and contemporary detailing. Versions in \u003cstrong\u003evegan leather\u003c\/strong\u003e and microsuede interpret an essential urban aesthetic, while mixes of \u003cstrong\u003etechnical fabrics\u003c\/strong\u003e and canvas add tactile depth.\u003c\/p\u003e\n\u003cp\u003eThe fit is planned around \u003cstrong\u003estable support\u003c\/strong\u003e, a well-held instep and a supported heel, designed to follow your stride in a natural way. These are sneakers that move easily from a relaxed setting to a \u003cstrong\u003emore polished look\u003c\/strong\u003e, without compromising on comfort and functionality.\u003c\/p\u003e\n\u003ch2\u003ePrices and value: why Puraai at Pier makes sense\u003c\/h2\u003e\n\u003cp\u003eTalking about price really means talking about \u003cstrong\u003elong-term value\u003c\/strong\u003e. With \u003cstrong\u003ePuraai\u003c\/strong\u003e, the \u003cstrong\u003equality-price ratio\u003c\/strong\u003e is clear: selected materials, solid construction and a positioning that brings together \u003cstrong\u003edesign\u003c\/strong\u003e, \u003cstrong\u003esustainability\u003c\/strong\u003e and durability. The outcome is a favourable \u003cstrong\u003ecost per wear\u003c\/strong\u003e, because a \u003cstrong\u003esustainable sneaker\u003c\/strong\u003e that is well built and designed for everyday use spans many seasons and many outfits.\u003c\/p\u003e\n\u003cp\u003eAt \u003cstrong\u003ePier Abbigliamento\u003c\/strong\u003e the selection is targeted, with no unnecessary overlaps, which allows us to offer \u003cstrong\u003eadvantageous prices\u003c\/strong\u003e on models that genuinely serve your wardrobe. Our \u003cstrong\u003econsultancy\u003c\/strong\u003e on fit, volume and intended use helps you identify the right size and the construction best suited to your stride, reducing returns and maximising the value of your purchase. Throughout the year there are \u003cstrong\u003epromotional periods\u003c\/strong\u003e and end-of-season advantages, always aligned with the brand’s policies.\u003c\/p\u003e\n\u003ch2\u003eHow to style it\u003c\/h2\u003e\n\u003cp\u003eA \u003cstrong\u003ePuraai woman sneaker\u003c\/strong\u003e in neutral tones with \u003ca href=\"https:\/\/www.pierabbigliamento.com\/collections\/womens-jeans\"\u003e\u003cstrong\u003estraight jeans\u003c\/strong\u003e\u003c\/a\u003e, \u003ca href=\"https:\/\/www.pierabbigliamento.com\/collections\/womens-trousers\"\u003ecropped trousers\u003c\/a\u003e and \u003ca href=\"https:\/\/www.pierabbigliamento.com\/collections\/womens-sweaters\"\u003e\u003cstrong\u003efine knitwear\u003c\/strong\u003e\u003c\/a\u003e\u003ca href=\"https:\/\/www.pierabbigliamento.com\/collections\/maglie-donna\"\u003e \u003c\/a\u003ecreates a neat casual look that also works in informal work environments. More colourful versions pair well with \u003cstrong\u003eloose denim\u003c\/strong\u003e, \u003ca href=\"https:\/\/www.pierabbigliamento.com\/collections\/womens-skirts\"\u003emidi skirts\u003c\/a\u003e and cotton or light wool overshirts, for urban and contemporary outfits.\u003c\/p\u003e\n\u003cp\u003eFor a sportier mood, \u003cstrong\u003ePuraai sneakers\u003c\/strong\u003e work with \u003cstrong\u003eneat joggers\u003c\/strong\u003e, \u003ca href=\"https:\/\/www.pierabbigliamento.com\/collections\/womens-sweatshirts\"\u003ecompact sweatshirts\u003c\/a\u003e\u003ca href=\"https:\/\/www.pierabbigliamento.com\/collections\/felpe-donna\"\u003e \u003c\/a\u003eand technical jackets, while still keeping an overall balanced look. Palettes built around \u003cstrong\u003ewhite, sand, green and grey\u003c\/strong\u003e increase versatility and allow you to use the same sneaker in many different settings.\u003c\/p\u003e\n\u003ch2\u003ePuraai Woman in Vailate\u003c\/h2\u003e\n\u003cp\u003eCome and discover \u003ca href=\"https:\/\/www.pierabbigliamento.com\"\u003e\u003cstrong\u003ePier Abbigliamento\u003c\/strong\u003e\u003c\/a\u003e in \u003cstrong\u003eVailate\u003c\/strong\u003e, easily reached from \u003cstrong\u003eCrema, Cremona, Lodi, Caravaggio and Treviglio\u003c\/strong\u003e. In store and online you will find a selection of \u003cstrong\u003ePuraai woman\u003c\/strong\u003e designed for those who want \u003cstrong\u003esustainable sneakers\u003c\/strong\u003e with authentic character, \u003cstrong\u003ereal quality\u003c\/strong\u003e and \u003cstrong\u003eadvantageous prices\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp\u003eWe are on hand to guide you through models, materials and fits, with over \u003cstrong\u003e40 years of experience\u003c\/strong\u003e and a keen eye for blending urban style, everyday comfort and environmental awareness.\u003c\/p\u003e\n\u003cp\u003e\u0026nbsp;\u003c\/p\u003e","products":[{"product_id":"sneakers-6-01-xs-cherry-juice","title":"Sneakers 6.01 XS CHERRY JUICE","description":"\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eSneaker PURAAI in raso e microsuede\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eModello 6.01 XS CHERRY JUICE\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eColore 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